At Empire Shopping Gallery, it’s all about chemistry and convenience with its variety for shopping, eating, playing, learning, or just plain relaxing. This stylish shopping destination in Subang Jaya is the new contemporary lifestyle destination with an excellent mix of celebrated specialty stores ranging from fashion, lifestyle, health and beauty to gadgets and accessories.
Step into Empire Shopping Gallery to discover an impressive selection of restaurants, a multitude of international and local fashion stores, and stylish retail finds to satisfy every shopper’s need. Shoppers are always in for a pleasant surprise, even a wonderland during the holidays! Carollers, live bands decked out in nutcracker costumes, even Santa and his helper came together to bring festive cheer.
Complementing the in-store excitement and surprises, we took the opportunity to celebrate festivities and national holidays. Deliverables include on-ground events with exclusive prizes, environmental design, custom stationery, even social media engagement.
During the Chinese New Year period, we took the chance to channel cheekiness into the mall, introducing a novelty trick art photo booth. Using a backdrop slanted at 45 degrees, our trick art photography booth gave a little bit of fun for everyone in the family. Judging from the photos, these shoppers are just as creative!
Deliverables include on-ground events with exclusive prizes, environmental design, custom stationery and event social media engagement. Social media activity helped to garner interest, complementing the festivities and national holidays that were celebrated on ground.
Strategy + Advertising + Media + Activation + Environmental + Digital